Monday, September 5, 2016

Everyday Monsters Kindle Scout campaign - Day 12

Day 12 was a huuuuuge improvement in my numbers! I got 93 page views (the most I've had so far) and 4 hours back on the Hot & Trending list!

How, you ask? By going to a family party armed with my phone, my husband's phone and the direct link to the page. We both asked everyone (including our brother in law's family and their friends) to go to the page and nominate EM while one of us was standing there. And then I started going through the whole contact list on my phone texting people directly and asking them to do it too. I think this really paid off, as we got sooo many page views and one friend texted back saying that he got 6 of HIS friends to nominate the book too, and one person was badgering him about how to get a copy to read now. Not when it goes on sale in several weeks, but where to buy it NOW. So I emailed her a free copy this morning and asked her to let me know what she thinks and to please leave a review when she can. I'm super excited about this. As of right now, it's 11:00 AM CST and Everyday Monsters is still on the H&T list, so that's 12 more hours on the graph. 

Woo hoo! Here are the screen shots for your viewing pleasure. 

Everyday Monsters Kindle Scout Campaign - Days 8 - 11 and end of the Facebook ad

There's not a whole lot to report for the Scout campaign for days 8-11 because I lad literally 0 (yeah, ZERO) hours on the Hot & Trending list all four days. The total page views for all four days was only 66, and the lowest day was day 11 with 5 views. Yep, FIVE.

My Facebook ad wrapped up on September 3, which was Day 10 of the campaign, so clearly that didn't help out very much. I think I'm going to run a Fiverr ad next to see how that goes, but I wouldn't recommend running a Facebook ad for a Scout campaign again. I don't know if it's because I wasn't actually selling the book, or if more people respond to something with a price tag instead of a call to action like nominating something, or if a lot of people didn't feel like putting in their Amazon accounts or what. I would not personally consider this a $10.00 well spent. The only thing I feel like I got out of it was 3 page views on the Scout campaign (but I have no idea if they nominated it or not - Amazon doesn't give me that statistic) and 1 person liked my Facebook author page. I invited all of the people that clicked "like" on the ad, but only 1 responded out of 25.

Here is the final screenshot of the ad, showing that it reached 953 people with 24 post likes, 1 author page like and 3 link clicks to go to the Scout page. So, worth it? I don't really think so for these purposes. I'll definitely try again after the book goes up for sale and I have reviews on it, though. I think it will be more effective then.
 

Here are the dreaded screenshots showing my crappy page view and H&T hour numbers for the last 4 days. It can only go up from here, right?

Everyday Monsters Kindle Scout Campaign - Day 7

Well, it looks like the campaign is losing momentum on Day 7. We only had 2 hours on the Hot & Trending List, and 10 page views. Spamming is losing its effectiveness lol, and I honestly haven't been doing much else to promote it in the last day. I'm trying to see how well the Facebook ad is working to drive new readers / page clicks to the Scout page, but it doesn't look like it's working.


Everyday Monsters Kindle Scout Campaign - Day 6

We are still going strong on Day 6 of the Scout campaign. My Facebook ad is still running, but it doesn't look like many people are actually clicking on it to go to the Scout page, so that kind of stinks.

Today's totals were 32 views and 9 hours on the Hot & Trending list, which is pretty awesome. I think we are still riding the wave of husband's texting campaign to get more nominations, so a big thanks to him!

Monday, August 29, 2016

Everyday Monsters Kindle Scout Campaign - Day 5

Day 5 went much better than day 4! I got 27 page views, but that translated to 11 hours on the Hot & Trending list, so my math of 3 nominations per hour on the H&T is shot, but I'm thrilled to be proven wrong lol.

I can attribute about 90% of my success today to my fabulous husband. He got on his phone and told several friends and family members that don't have Facebook to nominate the book, and texted the link to them, then made them verify once they'd nominated. Yay! Go husband :-) He's the best.

Other great news is that as of writing this post, Everyday Monsters is STILL on the H&T list, so apparently the momentum that he built up for me has brought it enough visibility to keep itself on the list with organic nominations / views, which is thrilling.

My Facebook ad is still being pretty crappy, unless it's working some kind of magic in ways that can't be measured. So far, 276 people have been "reached" (whatever that means - probably that they just scrolled by and it counted as a view) and 4 people have liked the post. I'm starting to wonder if people like the boosted post on my page, if that will show as more likes on the ad and then peoiple might engage more? Because no one wants to be the only person sticking their neck out to like something new. No one wants to be first, basically. I'll have to ask for volunteers to experiment on it. If anyone reading this wants to try it out, please go to my page and click like and comment on the post pictured below. I'd appreciate it!



So, here are the graphs from yesterday's data. Here's to hoping the upswing continues :-)



Everyday Monsters Kindle Scout Campaign - Day 4

My numbers for Day 4 were a little disappointing, to be sure, but I guess every campaign has those days. I have high hopes that it will get better, as the farther along my book ages, the higher more readily visible it will be on the categories lists, instead of having to scroll over 3-5 times to find it.

My numbers for yesterday were: 0 hours on the Hot & Trending list (*cries* I know, I know. There's always tomorrow.) 23 total views.

I guess none of those views translated to nominations and that is why I didn't get on the H&T list at all? I'm still trying to figure out the threshold for getting onto the H&T list, and I think it's 3 nominations per hour, maybe? I'm basing that off of the least amount of page views over H&T hours that I've had so far, and that was 21 page views for 7 hours on the H&T on Day 3. But I suppose only time will tell if that's actually accurate or not.

My ad on Facebook didn't do that well yesterday, which I chalk up to people having things to do on a Saturday. It hasn't reached many people yet, but it's supposed to run for a whole week, so hopefully it will gain traction as time goes on. I'm not thrilled with it yet, since only 1 person has even liked it and no one has clicked through to my author page OR the Kindle Scout page, but we will see if the $10 ends up being worth it in the end. As of right now, I'd say no, but we're only on the second day of it running or so.

Without further ado, here are the KS statistics screenshots for you to pore over even half as much as I have.



Saturday, August 27, 2016

Everyday Monsters Kindle Scout Campaign Day 3

Good morning everyone, it looks like Everyday Monsters had an okay day yesterday, but I'm starting to get a little confused as to how a book gets onto the Hot & Trending list.

The reason I'm confused is because Everyday Monsters was on the list for 7 hours yesterday, but I only got 21 page views, total. But on Day 1, I got 86 page views and was only on for the last 4 hours of the day... So I'm assuming that means that during the hours that people are viewing the campaign page at a very high rate, is when books get on H&T.

But I'm wondering what that rate is, if I got on it for 7 hours with only 21 page views for the whole day. That's only 3 page views per hour. I have no idea how many nominations those page views resulted in, since I can't see that information, but even if all 21 views were unique nominations, that doesn't seem like a lot per hour. I don't know. Anyway, on to this morning's graphs that show yesterday's activity.

I'm up  to 171 page views overall, and 34 hours in the Hot & Trending list. I'm pretty happy with these results since I haven't actually paid for any promo, and am just now widening my efforts to Google+.


Facebook continues to be my biggest contributor of traffic, so I'll keep focusing there. I'm in a LOT of groups on Facebook, from geeky mama groups to reading groups to all sorts of stuff. I love modern technology and how it puts people in direct contact with so many others. I suppose Twitter does the same thing, but I think I have 1 or 2 followers, so I haven't even really touched that platform yet. We'll see how that one goes too. 


As always, if you haven't nominated Everyday Monsters, please go here to the Scout page and do so! Every single page view and nomination count, and if you're feeling super nice, please go nominate my friend +Jack McDonald Burnett's book, Pauper here. It has 5 days left in its campaign, so its on the home stretch.  

Thanks everyone!